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Pricing, in plain sight
Know the price before you ever pick up the phone.
No mystery quotes, no "contact sales" wall. Build your plan below, watch the total update live, then scroll on for the full line-by-line of everything we do and build for you.
Tell us what you need - we'll build your plan and reach out.
50+Sites launched
3.1xAvg. lead growth
98%Client retention
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Three quick questions - we'll put together your plan with exact pricing and send it over. No call required.
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Service Suite
The All-In-One Growth Studio for Local Businesses.
Design, rank, advertise & create - everything your business needs to get found and booked, under one roof.
Rank Locally & Stay on Page One.
Grow your rankings
Paid Campaigns Tracked to Real Bookings.
Launch your ads
Build Your Plan
Pick your services. See your price.
Start with a site, layer on SEO and ads when you're ready - your total updates the moment you choose.
Your estimate
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Select a service to get started →
Nothing selected yet. Flip on a service to build your plan.
- A direct line to the owner - not a rep, not a ticket
- Daily progress updates by text while we work
- Plain-English weekly results, no dashboards
- Month-to-month - scale up or down anytime
Prefer to talk it through? - +1 (425) 243-7632
Choose what you need
Tap a service to turn it on, then dial in the level.
Choose a build
Business websiteUp to ~5 pages, lead-focused
$1,000
Ecommerce storeProduct pages, cart & checkout
$1,500
One-time build fee. Hosting & ongoing support quoted separately - ask us on your call.
How aggressive?
StarterLocal keywords, on-page, Google Business
$250/wk
Growth+ content, link building, more keywords
$500/wk
AggressiveNational + competitive terms, full content engine
$850/wk
The more ground we cover, the faster you climb. Step up or down anytime - month-to-month.
How many channels?
One channelGoogle or Meta - copy, graphics & management
$250/wk
Two channelsGoogle + Meta, full creative set
$450/wk
Full funnelGoogle, Meta & Bing + ongoing creative
$700/wk
Management only - your ad spend (what you pay Google/Meta) is separate. We make every asset: copy, graphics, video cuts, all of it.
Everything Included
The complete list of what you get
This is the entire job, written out - every page, asset, and service. Nothing here is a hidden upsell or a surprise line item. It’s simply what “working with Waystar” means.
Your Website Build
Designed, written, and built from scratch - never a template.
Custom design
Made for your brand, not pulled off a shelf
Conversion-first layout
Every page built to turn visitors into calls & forms
Mobile-first & responsive
Pixel-perfect on phone, tablet, and desktop
Professional copywriting
Every page written for you, in your voice
Photo sourcing & editing
We find, crop, and optimize every image
Lead-capture forms
Wired straight to your inbox and phone
Click-to-call & click-to-text
One-tap contact buttons on mobile
Live chat / contact widget setup
So no lead ever slips through
You own it outright
The finished site is yours - no hostage-ware
Pages - Generous & Future-Proof
A huge page allowance, and what you don’t use now, you can claim later.
Up to 20 pages included
A genuinely big site, not a 3-page brochure
Claim them within 12 months
No need to build all 20 at launch - bank them for a year
Home, services, about, contact
All your core pages, done right
Individual service pages
One dedicated page per service you offer
Location / service-area pages
A page for every city or area you serve
Blog / resources section
Set up and ready for content
Landing pages for campaigns
Built to match your ads & promos
Legal pages
Privacy policy, terms, and accessibility statement
Future page requests
Add new pages as you grow, anytime within the year
Ecommerce & Booking
Sell products or take bookings online - if you need it.
Product pages
Galleries, variants, and rich descriptions
Cart & secure checkout
A smooth, trustworthy buying flow
Payment gateways
Stripe, PayPal, and all major cards
Online booking & scheduling
Let customers book appointments 24/7
Automated order emails
Branded confirmations & receipts
Inventory, tax & shipping
Configured and ready to run
Self-management walkthrough
We teach you to run it yourself
Speed, Tech & Security
The plumbing that makes a site fast, safe, and Google-ready.
Page-speed optimization
Tuned for Google’s Core Web Vitals
Image compression
Next-gen formats for instant loads
SSL certificate & HTTPS
Secure padlock on every page
Domain & DNS setup
Including email deliverability records
Cross-browser & device QA
Tested everywhere before launch
Accessibility (WCAG)
Built to be usable by everyone
Spam protection
On every form, so your inbox stays clean
Daily backups & monitoring
Your site is watched and recoverable
SEO & Getting Found
The ongoing work that climbs you up Google.
Keyword & competitor research
We find what your customers actually search
On-page optimization
Titles, meta, headings, internal links
Technical SEO
Schema markup, sitemaps, robots.txt
Content writing
Blogs & landing pages that rank
Link building & citations
Authority that moves rankings
Rank tracking
Your priority keywords, watched weekly
AI / GEO readiness
Show up in ChatGPT, Gemini & Perplexity answers
Local & Google Business
Own the map pack and the “near me” searches.
Google Business Profile
Set up & fully optimized
Local citations (NAP)
Consistent name/address/phone everywhere
Map-pack targeting
Show up in the top-3 local results
Review generation & monitoring
More 5-star reviews, watched for you
Multi-location pages
A page per area you serve
Local schema markup
Service-area & business data for Google
Paid Ads & Creative
We build every asset and run the campaigns.
Google Search & Local Services
Be at the top when people are ready to buy
Meta (Facebook & Instagram)
Reach customers where they scroll
Bing Ads
Extra reach, lower competition
Ad copy written by us
Tested headlines & descriptions
Graphics & short video cuts
All creative made in-house - you supply nothing
Conversion landing pages
Purpose-built to turn clicks into leads
Audience targeting & retargeting
Reach the right people, twice
A/B testing & budget tuning
Constant optimization for lower cost-per-lead
Conversion & call tracking
We prove exactly what’s working
Branding & Design Assets
The visual identity that makes you look the part.
Logo design / refresh
A mark you’re proud to put everywhere
Brand color palette
A consistent, professional look
Typography system
Fonts chosen for your brand & readability
Brand style guide
So everything stays consistent as you grow
Social media profile graphics
Banners & avatars, sized per platform
Business card & stationery design
Print-ready files included
Ad & social creative templates
Reusable designs for ongoing posts
Custom icons & graphics
Made to match your site, not stock clip-art
Support, Reporting & Onboarding
The part nobody else offers - a real human who answers.
Free audit before you commit
We show you what we’d fix, first
Kickoff call & clear timeline
You always know what’s next
Direct line to the owner
Text, WhatsApp, or Signal - not a ticket
Under-1-hour avg response
Real help, fast
Daily updates while we build
See progress every step
Plain-English weekly reports
Traffic, rankings & ad results, no jargon
Monthly strategy review
What worked, what’s next
Edits & updates anytime
As your business changes
Month-to-month, no contracts
Scale up, down, or pause whenever
Waystar vs. The Big Agencies
Same work. A fraction of the price.
Top agencies in Houston, San Diego, and Nashua charge a small fortune for the exact work we do - then lock you into contracts and bill per page. Here’s the honest, side-by-side. Competitor figures are typical 2026 market ranges, not exact quotes.
← swipe to compare →
What it costs
Waystar Studio
Houston agenciestypical market rate
San Diego agenciestypical market rate
Nashua agenciestypical market rate
Custom website (one-time)
from $1,000
$3,000–$15,000+
$5,000–$25,000+
$3,750–$25,000+
Up to ~20 pages
Included, bankable 1 yr
Billed per page
Billed per page
Billed per page
Copywriting included
Every page
Often extra
Often extra
Often extra
Ecommerce / booking
from $1,500
$8,000–$25,000+
$10,000–$25,000+
$9,500–$25,000+
SEO (monthly)
from $250/wk (≈$1,080/mo)
$1,500–$5,000/mo
$2,000–$5,000/mo
$1,500–$4,000/mo
Local SEO & Google Business
Built into SEO
$800–$2,000/mo add-on
$800–$2,000/mo add-on
$800–$1,800/mo add-on
Ad management (monthly)
from $250/wk (≈$1,080/mo)
$1,500–$10,000/mo
$1,500–$10,000/mo
$1,500–$7,500/mo
Ad management as % of spend
Flat fee - 0% markup
10–20% of spend
10–20% of spend
10–20% of spend
Branding & logo design
Included
$2,000–$8,000 extra
$3,000–$10,000 extra
$1,500–$6,000 extra
Setup / onboarding fees
None
Often $500–$2,000
Often $500–$2,500
Often $250–$1,500
Long-term contract
Month-to-month
6–12 month lock-in
6–12 month lock-in
6–12 month lock-in
You own the website
Always yours
Sometimes rented
Sometimes rented
Sometimes rented
Text the owner directly
Yes - under 1 hr
Account manager / ticket
Account manager / ticket
Account manager / ticket
Plain-English reporting
Weekly, no dashboards
Monthly dashboard
Monthly dashboard
Monthly dashboard
All-in-one team (site+SEO+ads+brand)
One team
Often siloed
Often siloed
Often siloed
$1,000
Our website starts here - vs. $5k–$25k elsewhere
0%
Markup on your ad spend - vs. 10–20% they skim
$0
Setup fees & no contract - cancel anytime
Figures shown for other agencies are typical 2026 market ranges for each metro, compiled from publicly published pricing and industry SEO/PPC pricing surveys. They are illustrative estimates that vary by project and provider - not quotes from any specific company.
Results
Don't take our word for it.
Real clients, real numbers - see the full breakdown on our Projects page.
★★★★★
Honestly didn't expect much - we'd been burned before. Six months in we're ranking #1 for our top three keywords and the phone won't stop. I'm a believer now.
Maria Castillo
Owner, Castillo Family Dental
Verified client
★★★★★
I've worked with three agencies before these guys. Waystar is the first one that actually texts me back the same day. That alone is worth it.
Jordan Pike
Founder, Pike Roofing Co.
Verified client
★★★★★
We were torching money on ads for the wrong searches for like two years. They cleaned it up in the first month and our bookings literally doubled. Wish I'd called sooner.
Priya Anand
GM, Anand Orthodontics
Verified client
★★★★★
My old site loaded so slow people bounced before it even showed up. New one is instant and I'm finally getting form fills overnight. Night and day.
Marcus Bell
Owner, Bell HVAC & Heating
Verified client
★★★★★
What sold me was the daily updates. I never have to wonder what they're doing - it just shows up on my phone. Feels like having a marketing guy in-house.
Dana Whitfield
Director, Whitfield Law Group
Verified client
★★★★★
Small shop, no time to mess with Google. They just handle it and send me the numbers in plain English. Best money I spend every month, full stop.
Tony Russo
Owner, Russo's Auto Body
Verified client
Pricing Questions
The stuff people ask before signing up
Yes. The build fee is a single one-time cost and the finished site is yours to keep. Hosting and ongoing support are separate and optional - we'll lay those out clearly on your call so there are no surprises.
Our weekly fee covers building the creative and managing the campaigns. Ad spend is the money that goes directly to Google or Meta to show your ads - you pay that to them, you control the budget, and it's always yours. We help you set a number that makes sense.
Absolutely - that's how a lot of clients begin. Launch the site first, then layer on SEO and ads when you're ready. Everything is month-to-month, so you can scale up or down whenever it suits your business.
No. Our ongoing plans are month-to-month. We'd rather earn the renewal with results than trap you in a contract clause.
We can work with it. We'll audit what's there, fix what's holding back your SEO and conversions, and only rebuild the parts that need it. You don't always need to start from scratch.
Most sites launch in 3 to 5 weeks from kickoff, depending on how many pages and how much content are involved. You'll get an exact date after your free audit call.
Ready When You Are
Build your plan, then let's talk.
Get a free audit, see exactly what we'd do first, and get a firm price - no obligation, no pressure.